Hi, I'm Jason Adriaan
I'm a public speaker on AI & technology
I help organisations and audiences understand, embrace, and leverage artificial intelligence for real-world impact.
My talks demystify AI, explore its opportunities and challenges, and inspire action—whether you're a business leader, developer, or simply curious about the future.
Postgraduate Diploma in Management
Wits Business School
I focused on digital business strategy and transformation
Bachelor of Science in Informatics
University of South Africa
I studied software development and systems architecture
• Tactical
Founder • Aug 2024 - Present
My team and I build AI platforms for businesses
• Study Start
Co-Founder • Nov 2023 - Present
I'm transforming education through digital innovation
• eMedia Holdings
Head of Digital Operations • Sep 2021 - Oct 2023
I led digital transformation for a major media company
• eNCA
Head of Development • 2013 - 2021
I scaled digital platforms to 3M+ monthly users
I speak on AI adoption, leadership, and digital transformation for South African businesses
Although many clients request tailored presentations, I’ve also created several keynote topics that consistently resonate and can be customised for your specific industry or context.
How to Adopt AI in Your Business: A Pragmatic Approach
AI promises massive change, but most businesses get stuck in the hype, expensive pilots, or endless debates about "what ifs." In this talk, I share a simple, no-nonsense framework for adopting AI in your business. From identifying the right use cases, to choosing tools that actually work, to managing risks like POPIA compliance — this is my practical playbook designed for South African businesses. Whether you're an SME owner or a corporate leader, you'll leave with clear steps to move from curiosity to real, measurable impact.
The Future of Work: Leading Teams in the Age of AI
AI is reshaping how teams operate, decisions are made, and value is created. For leaders, the challenge isn't just adopting tools — it's guiding people through change. In this talk, I unpack what AI means for leadership in South Africa: how I balance automation with human creativity, build AI-ready teams, and lead with confidence in an uncertain future.
AI as a Competitive Advantage: How to Stay Ahead in a Shifting Market
In today's economy, the businesses that thrive aren't always the biggest — they're the ones that adapt fastest. In this talk, I show how you can use AI to gain a competitive edge: reducing costs, spotting opportunities early, and scaling smarter. I share lessons from my work at Tactical Software and global best practice, giving you a clear roadmap to use AI as a lever for growth.
A compilation of my media interviews and speaking engagements on technology digital transformation